The Uttar Pradesh government is leveraging digital technology to expedite its poverty alleviation efforts in a bold move aimed at transforming Uttar Pradesh into India’s first ‘zero-poverty’. A government spokesperson highlighted that the initiative focuses on identifying and supporting the poorest families, particularly in rural areas, through a centralized digital framework.
At the heart of this campaign is the Zero Poverty portal and many mobile applications, which will facilitate the quick identification and verification of impoverished families. The government plans to streamline the delivery of its various welfare schemes directly to these families, ensuring that assistance reaches those who need it most. By integrating technology, the state aims to enhance transparency in monitoring the process from district to state levels.
The central portal for the initiative can be accessed at http://zero-poverty.in. Each government department involved in the initiative will have its own subdomain to simplify navigation. For instance, the rural development department will be found at http://rd.zero-poverty.in, while the basic education department can be accessed at http://basic-education.zero-poverty.in. This clear structure aims to eliminate confusion and enhance user experience.
To address the needs of those working primarily in the field, the government has introduced the Mop-up mobile app. This app will enable village-level employees and members of village committees to identify the poorest families swiftly.
Over a period of just 30 days, village teams will be able to identify between 10 to 25 of the poorest families in their gram panchayat. The identified families’ records will be displayed on the dashboards of a five-member village committee, facilitating on-site verification and feedback submission via the app. In addition to the Mop-up app, the Rishta mobile app, operated by the Livelihood Mission, will play a crucial role in tracking processes related to the BC Sakhi initiative. This app will provide insights into the identified poorest families, monitor Direct Benefit Transfer (DBT) payments, and report on related banking services. BC Sakhi will have real-time access to vital information, enhancing communication and efficiency among various departments and the government.
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