Louis Vuitton has officially announced that BLACKPINK member Lisa is their newest House Ambassador. The French luxury brand shared the news on July 23, 2024, along with several photos of Lisa showcasing their clothes and accessories.
Before this appointment, Lisa was an ambassador for Celine, another brand owned by LVMH. Speculation about her partnership with Louis Vuitton began when she attended the Louis Vuitton Women’s fall-winter 2024 show in Paris last March, dressed in the brand’s clothing. She also started the year wearing a monogrammed bikini by Louis Vuitton and has been seen sporting their sunglasses and bags since then.
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Louis Vuitton explained that Lisa was chosen as their new ambassador because her bold fashion choices align with Nicolas Ghesquière’s vision for women’s fashion, which emphasizes individuality and empowerment. Ghesquière, the artistic director of Louis Vuitton’s women’s collections, expressed his excitement about working with Lisa. He praised her daring spirit and charisma, highlighting her creativity in both music and fashion.
In a promotional video for her new role, Lisa shared her excitement about working with Louis Vuitton. She said, “I feel so honored to be working with such a great brand that I admire, so I am looking forward to making greater moments with Louis Vuitton.”
With this new role, Lisa joins a prestigious list of Louis Vuitton ambassadors, including Felix from Stray Kids, RIIZE, LE SSERAFIM, Hoyeon Jung, and Zendaya. This partnership promises many exciting Lisa x Louis Vuitton moments in the future.
Fans of Lisa and Louis Vuitton can look forward to seeing more of her in the brand’s campaigns and events. This collaboration marks another significant milestone in Lisa’s career, blending her influence in music and fashion with the iconic style of Louis Vuitton.
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